We remove barriers to embedding healthy behaviours into everyday life and create supportive environments where the healthy choice becomes the default choice.
Our focus is on shaping everyday settings - including workplaces, schools and communities - so movement, healthier eating, better sleep and mental well-being are easier to adopt and sustain over time.
What shapes our approach
Health is shaped long before we enter a clinic, through the everyday environments we experience - from the places we move to, to the food environments around us, and the routines we embrace in daily life. When healthier options are inconvenient or hard to access, they become difficult to sustain.
Four pillars
one integrated approach
Healthy living depends on addressing four interconnected pillars together, not in isolation.
Physical activity
When movement is part of daily routines, it supports better health, higher energy levels, and an improved quality of life.
Mental well-being
Prioritizing mental well-being strengthens overall health and everyday routines.It is shaped by how we cope, connect, and manage stress.
Nutrition
Healthier eating becomes easier when nutritious food is affordable and readily available in key settings, and when people have access to clear information about nutritional value to support informed choices.
Sleep
Good sleep supports physical health, focus, and resilience, while helping other healthy routines stay consistent.
How we deliver
Healthy living depends on addressing four interconnected pillars together, not in isolation.
Infrastructure and Facilities
Designing spaces so movement and healthier routines are easier to choose, close to where people live, learn, and work.
Regulations and Nudging
Supporting healthier defaults by implementing and evaluating practical, data-led polices across multiple sectors.
Programming
Bringing initiatives into everyday settings and making participation simple, inclusive, and sustainable.
Promotion
Strengthening health literacy and awareness so people can make informed choices with confidence.
Medical Care
Making it easier to access services and interventions that support prevention and well-being.
